Uncover the 23 Best-Selling Sports Products on Amazon Canada in 2023

As more Canadians embrace fitness and the great outdoors post-lockdowns, Amazon’s Sports & Fitness categories are seeing a surge in popularity. With an increasing interest in physical activity and outdoor adventures, there’s never been a better time to cater to this expanding market. If you want to build a strong Amazon brand targeting the outdoors-loving Canadian audience, exploring Canada’s top-selling sports products is the perfect place to start.

The Growing Demand for Sports & Fitness Products in Canada

Canada’s sports and fitness market is booming, and the demand for athletic and outdoor gear is at an all-time high. Canadians are passionate about staying active, whether it’s through team sports, individual fitness, or outdoor recreation. This surge in demand presents a lucrative opportunity for Amazon sellers.

Why Canada Is Ideal for the Sports Market

Canada offers a unique opportunity for sellers of sports and outdoor products. In 2021, Amazon Canada generated over 13 million CAD in sales, with nearly 160 million visits in February alone. Canadians’ love for the outdoors is fueled by the country’s diverse landscapes and climate. From the stunning mountainous regions to vast lakes and forests, Canada provides endless opportunities for outdoor enthusiasts.

In addition to this natural inclination toward physical activity, Canadians’ love for winter sports like hockey, skiing, and snowboarding contributes to high demand for sports gear year-round. Whether it’s hiking in the summer or ice-skating in the winter, there’s a significant appetite for athletic equipment.

Top-Selling Sports & Outdoor Products on Amazon Canada

To capitalize on this growing demand, let’s dive into the top-selling sports and fitness subcategories on Amazon Canada. These items consistently rank high in sales and provide an excellent foundation for Amazon sellers looking to tap into the Canadian market.

1. Accessories

• Smartwatch bands
• Insulated water bottles
• Gym bags, duffel bags
• Ski goggles, sunglasses

2. Action Sports

• Ski jackets, snow pants
• Skateboards, roller skates
• Protective gear (helmets, pads)
• Action camera accessories

3. Boating & Watersports

• Water shoes, snorkel masks
• Inflatable paddle boards
• Waterproof phone pouches
• Swim trunks, vests

4. Cycling

• Biker shorts, gloves
• Bike locks, pumps, lights
• Knee braces, arm compression sleeves
• Fitbits, cycling mirrors

5. Dance & Gymnastics

• Ballet shoes, leotards, leggings
• Gymnastics mats, hand grips
• Silicone rings, leg warmers

6. Equestrian Sports

• Leather conditioners
• Horse riding helmets, boots
• Grooming kits, saddle soap

7. Exercise & Fitness Equipment

• Dumbbells, yoga mats
• Resistance bands, foam rollers
• Sports bras, workout leggings

8. Golf

• Golf shirts, vests, skorts
• Baseball caps, golf socks

9. Hunting & Fishing

• Tactical knives, fishing reels
• Camouflage gear, tactical gloves
• Rubber boots, trail cameras

10. Leisure Sports & Game Room

• Ping-pong paddles, balls
• Darts set, spike ball game sets
• Trampolines, ring toss games

11. Martial Arts & Combat Sports

• Boxing gloves, hand wraps
• Butterfly knives, tactical vests

12. Outdoor Gear

• Sleeping bags, hiking poles
• Paracords, headlamps
• Water purification tablets

13. Paintball & Airsoft

• Tactical vests, airsoft guns
• Shooting targets, rail sections

14. Racquet & Paddle Sports

• Tennis balls, ping pong paddles

15. Snow & Ice Sports

• Ski goggles, snowmobile covers
• Hockey sticks, insulated overalls

16. Sports Apparel

• Yoga pants, fleece tops
• Compression gear, hoodies

17. Sports Collectibles

• Trading cards, team jerseys
• Trophy replicas, pennants

18. Sports Medicine

• Knee braces, posture correctors
• Adhesive bandages, foam rollers

19. Sports Technology

• Fitness trackers, heart rate monitors
• Smartwatch bands, bike phone mounts

20. Team Sports

• Basketball sets, lacrosse balls

21. Trophies, Medals & Awards

• Gold trophies, medals
• Medal lanyards, trophy holders

Why Sell Sports Products on Amazon Canada?

The demand for sports and outdoor products is steadily increasing in Canada. Whether you’re focusing on winter sports, fitness equipment, or outdoor gear, there’s no shortage of opportunities to grow your business on Amazon. Canadians’ passion for staying active—combined with the country’s diverse geography—creates an ideal market for sports and outdoor sellers.

Call to Action: Take Your Amazon Sports Business to the Next Level

Are you ready to turn your passion for sports into a profitable Amazon business? At Pro Seller Marketing, we specialize in helping sellers like you succeed in competitive categories like Sports & Outdoors. Let our team of experts guide you in optimizing your listings, boosting your visibility, and increasing your sales.

Contact Pro Seller Marketing today to get started on scaling your Amazon sports business!